
History Made: Diamond Sets New Digital Record
Tanzanian star Diamond Platnumz has achieved a major milestone—becoming the first African artist to cross the 10 million subscriber mark on YouTube. This achievement not only lifts his name higher but also puts East African music firmly on the global map.
From Humble Beginnings to Global Fame
Born Nasibu Abdul Juma, Diamond’s story is one of determination and vision. For more than ten years, he has delivered back-to-back hits like Waah, Jeje, Number One, and Yope Remix, winning hearts across Africa and beyond. Despite singing mainly in Swahili, his sound travels across borders with ease.
YouTube: His Digital Music Arena
Diamond’s YouTube channel now hosts over 1,000 high-quality videos, acting as both a stage and a diary for his journey. With every upload, he tells a story — often rich in African culture, visuals, and rhythm — attracting millions of viewers regularly. His channel isn’t just about music; it’s about connection.
Other African Giants Still Chasing
To show how far ahead Diamond is, here’s where other popular artists stand:
- Burna Boy has 5.31M subscribers and 298 official uploads, even with his Grammy win and global appeal.
- Fally Ipupa follows closely with 4.92M subscribers, driven by his unique Congolese sound.
- Davido, known for his lively energy and collabs, stands at 4.44M.
- Wizkid, despite his Spotify and Apple Music success, has 3.35M YouTube fans.
- Bahati, flying the Kenyan flag, holds 1.5M subscribers—still a distant figure compared to Diamond.
The Future Looks Even Brighter
This major feat not only proves Diamond Platnumz’s power on YouTube but also highlights how African artists are shaping the digital entertainment space. With his name now in the global spotlight, Diamond’s legacy continues to grow, inspiring millions of young creatives across Africa.