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Conecta Africa: Boosting Inclusive Growth for African Entrepreneurs

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Conecta Africa brings together support groups, policymakers, and funders from Kenya, Nigeria, Rwanda, and South Africa.

An ambitious initiative, Conecta Africa, is now in motion, aiming to strengthen support systems for African entrepreneurs. Spearheaded by Bridge for Billions, this platform unites Entrepreneur Support Organisations (ESOs), government agencies, private funders, and corporate players across four countries — Kenya, Nigeria, Rwanda, and South Africa.

The program’s goal is to make startup support more accessible and inclusive, especially for underrepresented groups like women, young people, and innovators in remote areas. It encourages teamwork among ESOs, who are key in helping startups grow, share knowledge, and offer long-term support. Through collaborative planning and the use of research data, the initiative hopes to bring lasting change to the African entrepreneurship space.

Launch in Nairobi, Endorsement from the Government

The initiative was officially launched at Windsor Golf Hotel & Country Club in Nairobi after a three-day summit that drew over 300 participants. The gathering saw 25 different support organisations brainstorming ways to work together, create sustainable solutions, and boost inclusivity in the startup world.

During the launch, Principal Secretary for MSME Development, Susan Mang’eni, expressed full support for the program. In her speech, she praised the initiative for matching the government’s goal of uplifting businesses from the grassroots level. She also proposed a partnership between her ministry and Bridge for Billions to develop digital training tools for small businesses across Kenya.

“Our young people need more than motivation. They need skills, tools, and access to markets,” she said.
“This initiative is promising because it helps MSMEs unlock key resources like funding, expertise, and networks.”

In its initial phase, Conecta Africa will help 1,500 small businesses. The program will pay special attention to healthcare startups and ventures led by women and youth, while also growing partnerships in research, policy-making, and investment.

Support for the initiative comes from a range of organisations, including the International Development Research Centre (IDRC), Strathmore University, UNIDO, JP Morgan, and the Kenya National Chamber of Commerce and Industry (KNCCI).

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