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Safaricom’s True Value Hits Ksh 1.1 Trillion as Firm Deepens Its Economic and Social Impact

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Safaricom’s True Value Hits Ksh 1.1 Trillion as Firm Deepens Its Economic and Social Impact
Safaricom’s True Value Hits Ksh 1.1 Trillion as Firm Deepens Its Economic and Social Impact

Safaricom’s 2025 Sustainable Business Report shows a total impact of Ksh 1.1 trillion.

Safaricom Plc has announced that its overall True Value impact has reached Ksh 1.1 trillion, reflecting the company’s wide contribution to Kenya’s economy and communities.

According to its 2025 Sustainable Business Report, Safaricom also injected Ksh 809 billion into the national GDP during the last financial year through its business activities.

The telecom firm linked the growth to strong performance from M-PESA, increased social investments, and larger capital spending, which fueled economic growth across multiple sectors.

Safaricom CEO Dr Peter Ndegwa said the company’s journey over the past 25 years has been guided by its mission to connect and empower Kenyans.

“Sustainability is not an obligation for us, it is a business imperative,” said Dr Ndegwa. “Our purpose is to transform lives by connecting people to opportunity, information, and each other.”

Themed “Anchored on Purpose, Accelerating a Digital Future,” this year’s report showcases how Safaricom is using technology to drive inclusion, support communities, and promote climate action.

Safaricom reported major progress in environmental conservation. The company planted more than 830,000 trees and restored 694 hectares in eight counties, bringing its total to 2.3 million trees toward a 5 million target by 2030.

It also achieved a 99% electronic waste recycling rate, processing 190 tons of e-waste and 62 tons of plastic, while fencing 15 kilometres of Kakamega Forest to support biodiversity.

Through its Digifarm platform, Safaricom disbursed Ksh 945 million in credit via 169,000 loans, benefitting thousands of small-scale farmers. Women received 36% of the loans, while 17% went to youth.

In addition, smartphone ownership among customers increased from 44% to 50%, thanks to the Lipa Mdogo Mdogo program that helps low-income users own smartphones affordably.

Safaricom’s commitment to ethical operations remains strong. The company obtained ISO 27701 certification for data privacy and recorded an 87% drop in fraud cases through AI-driven monitoring systems.

It also detected and reported 14 money laundering cases linked to wildlife poaching through M-PESA oversight tools.

Safaricom says it will continue to champion financial inclusion, climate responsibility, and digital transformation to power Kenya’s economic growth.

The company’s efforts reinforce its position as a key force behind Kenya’s sustainable and connected future.

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