TikTok removed 592,000 Kenyan videos between April and June 2025 for policy violations. 92.9% of the removed content was taken down before being viewed even once.
TikTok has announced that more than 592,000 videos posted by users in Kenya were removed between April and June 2025 for breaching the platform’s community guidelines.
The figures are part of TikTok’s Q2 2025 Community Guidelines Enforcement Report, which shows that the removals were among 189 million videos taken down globally during the same period. This accounts for roughly 0.7% of all uploads worldwide.
The company noted that most of the flagged content in Kenya was detected and deleted before gaining views, with 92.9% removed before any user saw them 96.3% removed within 24 hours
TikTok said this reflects a stronger investment in content moderation technology and review teams across Africa.
The report coincides with the platform’s rollout of stricter livestream and monetisation regulations, designed to prevent abuse and protect young users.
Under the new rules: Only users aged 18 and above can host livestreams or receive gifts. Users under 16 remain completely barred from going live. Creators must clearly disclose branded or sponsored content. Hosts are prohibited from pushing viewers to send gifts or migrate to external apps.
TikTok has also imposed new responsibilities on creators using AI-assisted features, including real-time translations and auto-captions, to ensure they do not generate misleading or harmful material.
Alongside the video enforcement, TikTok disclosed that 76.9 million fake accounts and 25.9 million suspected underage accounts
were removed globally during the same reporting window.
Kenya was listed among the top five African countries with high enforcement activity, together with Nigeria, South Africa, Egypt, and Ghana.
TikTok says its priority for 2025 is “building trust through transparency”, and plans to expand facilities where regulators and researchers can observe how content moderation works.
The update comes at a time when Kenyan lawmakers are debating the regulation of social media platforms, focusing on youth safety and digital taxation.
As the conversation continues, TikTok maintains it will continue working closely with authorities while strengthening responsible creator behaviour and safer online spaces for users.
